Business France - Who are we? [fr]

Founded on 1st January 2015, Business France is the result of the merger between UBIFRANCE (the French Agency for international business development) and the Invest in France Agency.

Located in 62 countries, Business France employs 1 500 personnel. As part of its missions, Business France works closely with a network of public and private sector partners, in France and abroad.

In East Africa, Business France covers 6 markets: Kenya, Tanzania, Uganda, Rwanda, Ethiopia and Djibouti
Missions of Business France
Business France has 3 key missions :
- Supporting French companies to export
- Facilitating international investment in France
- Promoting the attractiveness and economic image of France, its businesses and its territories

Supporting exports in East Africa

Trade advisers from Business France inform, advise and support French companies willing to develop profitable businesses in East Africa by offering:

  • Market Research
  • Information on market access conditions
  • Identification of business partners in East Africa (importers, distributors, agents, clients…)
  • BtoB meetings
  • Export events (business forums, French pavilions in exhibitions…)
  • Legal and regulatory advisory
  • Monitoring of international tenders
  • Communication services
  • Promotion of the French International Experience Volunteering Programme (V.I.E)

Dernière modification : 05/10/2020

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